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Jun 18, 2014

5 Ways to Know if Your Branded Content Is Good - #infographic

5 Ways to Know if Your Branded Content Is Good - #infographic #socialmedia

Effective visual content is created to reach an audience and deliver a particular message. But not every idea will help you achieve that goal. Ask yourself these 5 questions to ensure your idea will work for your brand and your audience.

1. Will it interest your audience: Just because you think something is interesting doesn't mean your audience will. Consider what content they consume and tend to gravitate to.

2. Can it be distributed: You should be able yo deliver content to your audience through the platform they prefer.

Read more in this infographic which comes courtesy of columnfivemedia.

5 Ways to Know if Your Branded Content Is Good - #infographic