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Jun 26, 2014

Get Your Content Brewery Up and Running - #infographic

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Get Your Content Brewery Up and Running - #infographic

Good beer and great content have a lot in common. They're both fresh, fun to share, and leave your customers smiling.
So how do you brew the best content? Follow the steps in below infographic, from Kapost and ExactTarget to become a master of the craft.
A key takeaway: Strategy: Before hopping into content marketing, find out what your audience likes. Take time to research their tastes and where they overlap with value your brand provides. After all that brewing, make sure your content is consumed and enjoyed! Ship via social media platforms, industry spaces, and influencers programs - and share with friends.

A delicious, well-balanced beer is the result of a dedicated team's hard work. So is your content marketing! All that behind-the-scenes is worth it when you share crisp, appealing content with thirsty readers. And don't forget to reward yourself with a cold one after your work is done. Cheers!

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